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Badoo Review 2022 – Perfect or Scam?

Badoo Review 2022 – Perfect or Scam?
About Girls
Date with older guy 5%
Reply rate 94%
Popular age 21-35
Beauty 685
Profiles 480,750,200
About Site
Visit rate 9.5
Fraud Very Rarely
Registration Free
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Pros and Cons

  • Excellent site for young adults looking for casual dates or hookups
  • It's the world's largest dating platform with nearly 500 million users
  • Badoo has the most extensive free services like photo and video uploads, chat, and contact member features
  • Badoo protects users from obscene pics during messaging
  • Limited spam that encourages a safe and female-friendly dating environment
  • The platform has a practical geolocation feature for nearby, in-person dates
  • The site has quality user-profiles thanks to its simple photo verification requirements
  • Badoo has basic-only profile information
  • It's not popular in North America
  • It's not suitable for finding long-lasting relationships

Badoo is a digital dating haven for dating fanatics. Its online dating site and the app have recently become trendy in the e-dating industry and continue to rise in popularity with nearly half a billion members and counting. The two primary takeaways on Badoo are its visually-oriented interface, meaning you’ll need a killer profile pic, and it mainly emphasizes on helping you discover others within your area.

The service is available in over 190 countries, with the U.S., U.K., India, Australia, Singapore, and Canada, accounting for the most significant part of its over 410 million user base. Badoo comes in 47 languages, cementing its place as a top international dating site and app. It caters more to the younger cohort – with its fresh and hip layout as well as the thrust for mobile dating.

Expert’s Review of Badoo

Badoo Review

Since its launch in 2006, Badoo has grown incredibly fast as an online social dating platform. Badoo makes it quick and easy to join a network of singles and make new friends, especially in your vicinity. One of the very first things everyone wants to know about the dating service is why it has a genuinely massive membership. Badoo registers about 60 million active users a month with an average of 300,000 new signings a day, and 350 million messages daily.

The site makes it easy to meet people right from signing up to creating your profile. You can sign up from the site’s homepage, Facebook, or find the app through Google Play, iTunes, or Windows. Badoo will only ask you a few details, such as your location, age, gender, what you’re there to do (make friends, chat, hookups, or date). They will then use the info to find a matching profile.

With its geolocation feature, the site excels as a dating space for finding others in your area for one-on-one hookups and dates. Badoo boasts an ever-growing user base owing to its multiple appearances on the industry’s lists of “best dating apps.” Both the desktop platform and mobile app are free to join on top of a paid version that’ll cost you $2.99. In both cases, the service encourages users to invest in a premium app or online purchase for the best experience. And while it’s free, or relatively affordable to download, you should expect to spend some credit funds.

Badoo’s website and mobile app are social-oriented, and accordingly, it comes with a casual hookup vibe to it. The platform tries to be an independent social network with the app, allowing you to share other user’s profiles on Facebook, Twitter, Instagram, and other major social media dating sites . You can also create private videos, photos, and albums instead of publicly sharing your content – which is an integrated feature. Like other dating sites, Badoo gives you the convenience of taking videos and pictures from within the app.

With Badoo, daters are simply flocking to the platform, which means you’ll probably meet others quickly. Most of its members often search for flings and hookups, and Badoo is comparable to Tinder. But it still has a few of the over 35s in need of more committed relationships. Even so, older members on the lookout for deep connections might feel out of place due to fewer match potentials. The site has over 12 million U.S. users, while another vast majority comes from European nations. It has a male to female ratio of 40% to 60% and allows gay, bisexual, straight, and lesbian relationships.

Website Design & Usability

Badoo Design

From the user’s perspective, the site and app offer an aesthetically-pleasing, well-designed, and an easy to navigate interface. It has quite a straightforward layout with colorful profiles that are nearly playful, like using an iPhone battery icon to show your popularity. The platform has recently introduced a lookalike feature that employs facial recognition to find users who resemble your celebrity crushes.

While Badoo runs on the philosophy of a dating-focused social media site, their design falls short compared to other social networks. The profile dashboard is somewhat a cluttered mess with a layout that’s too simple, although your profile looks slightly better when others are viewing it.

But it’s user-friendly in terms of accessibility. The platform’s login is fast and easy. You can sign in and out with just a click of a button. Also, you can access most features with a mouse click from the sidebar menu. In terms of the features you can access from your profile’s main page, it’s easy to miss several of them due to the simple layout.

The site fails to make use of eye-catching fonts or color palettes to ensure the essential sections of your profile stand out. It’s something the company should consider improving.

Special Features

Badoo Features

Badoo prides itself as a unique, hybrid product between a social network and an online dating platform. It, therefore, offers several exclusive features and games that other matchmakers don’t have.


You can search for other users who look like someone you like. Similarly, Badoo can use your photo to find your lookalikes on the platform.


This feature allows you to create a list of your preferred members while also letting you see those that put you in theirs.

Badoo Encounters

It lets you search for matches easily.


This allows you to check your profile visits from other members.

Profile Score

Other members can rate your photos, with higher scores making your profile more visible.


You can access notifications about your profile likes via email and browser.


It lets you buy gifts for other members using credits or send them emojis to express that you like them.

How does Badoo work?

Badoo work

The dating site and app have similar features, which allows you to use them interchangeably on a single Badoo account. You’ll need approximately ten minutes to sign up and start looking for Badoo members near you. Its latest interface makes it easy to use with all the matchmaking features at your fingertips.

Encounters are their primary matchmaking tool, which uses your location, interests, and preferences. You can access a limited number of daily Badoo Encounters, and the encounters come as potential matches before you either like or skip them. If the other user likes you as well, this match will become a connection with whom you can start conversations.

The platform’s Near By section gives you access to all members within your region. In this way, you get to make connections with members that may be just around the block. There are several communication tools, including video chat and text messages.

Besides, there’s the Live social section of Badoo with a video streaming service that lets you watch other users’ streams or broadcast your own stream. Use search filters to find new streams to watch.

Sign Up Process

You can sign up on Badoo via its dating platform or using iTunes or Google Play. Either way, you will have to create an account using an existing email or linking to your social media accounts like Facebook, Instagram, Twitter, or LinkedIn. The app will also need your phone number on top of the email or social networking account.

Badoo will automatically pull up information from your linked social accounts and let you manually add in what’s missing. After that, you’ll need to verify your photo by giving the closest match to the pose that they’ll show you. You can fill in the rest of the profile info later, which isn’t mandatory but helps to discover new people. Some of the details you can add include; work and education, interests, languages, pictures & videos, location, and personal info, among others.

Users Profiles Quality

Badoo ranks among the top dating platforms when it comes to protecting its membership and fighting fake profiles. The site asks members to link their account to a phone number or social media account, which they will verify. Keep in mind that they will not let you communicate with other members unless you upload a photo through their verification process. Users who fail this verification cannot do anything else on the site.

The profile photo verification system seeks to position Badoo as a female-friendly service. The company goes further by allowing all female members access to a Selfie Request feature during text chats. It means a female can request for your selfie at any time as you chat. Users must respond promptly or risk ending the conversation.

Mobile Application

Badoo Mobile Application

Badoo’s desktop version might look somewhat lackluster due to its more appealing mobile app. Going mobile is the smart move on this product since Badoo focuses on finding easy and quick hookups. The app lets you find possible friends, flings, one night stands, and chat mates on the go.

The company has put in more effort into its mobile application than its desktop counterpart. The app comes with incredible profile layouts and extra features, allowing easy hookups anywhere. Some of the notable things about their mobile app include:

  • An uncluttered, simple, and eye-catching interface
  • A user-friendly and intuitive functionality
  • Additional features when compared to the browser version
  • Provision for location proximity matches

Occasionally, you’ll want to watch out for intermittent technical glitches – like the inability to send messages, viewing individual sections, and trouble logging in.

Badoo Alternatives and Similar Websites & Apps

Badoo Alternatives

For online daters who feel out of place with Badoo’s dating platform, there are plenty of great alternatives in the industry.


It is the oldest dating website so far, which dates back to 1995. You’ll find more success stories with this grandfather of e-dating. With about 40 million visits every month and a 49% to 51% male to female ratio, it has an app with above-average stars on both Google Play and iTunes.


Zoosk strikes the right balance between fun dates and serious relationships. Like Badoo, it integrates with social media platforms, making it popular with singles of the mid-range age category. This all singles dating platform has a male to female ratio of 48% to 52%, respectively.

Elite Singles

It is an excellent alternative for those who want profound connections that could lead to marriage. The site’s membership consists mainly of busy, single professionals with over 80% of them having a college degree. Elite Singles caters to a somewhat different market than Badoo due to its white-collar appeal, and most members are above the age of 30.

Membership Price and Payment Method

Just like some dating sites, Badoo has a freemium model. However, unlike its competition, it offers enough free features for members to communicate and meet new singles.

Even so, you’ll get more benefits by upgrading or subscribing, which includes better matchmaking options. The platform provides paid monthly services as well as individual feature upgrades using credits.

Duration/Credits Costs Total
Badoo Subscription Access
30 days $12.99 per month $12.99
90 days $10.66 per month $31.99
180 days $8.00 per month $47.99
Badoo Credits
100 credits $0.03 per credit $2.99
550 credits $0.02 per credit $9.99
1,250 credits $0.02 per credit $19.99
1,250 credits $0.02 per credit $19.99
2,750 credits $0.01 per credit $39.99

Keep in mind that your subscription is on auto-renewal, but unlike other platforms, Badoo allows you to cancel it anytime. You can make payments through credit cards, PayPal, and mobile wallets.

Free Membership Features

Badoo Membership

Badoo’s free membership account comes with a host of features, including:

  • Access to basic messaging plus quick flirts
  • Access to Lookalikes feature
  • Able to check-out user profiles
  • Check your profile’s views
  • Participating in Encounter’s matchmaking games
  • Send messages to premium members
  • Use search filters
  • Verifying your user profile

Premium Membership Features

Badoo Membership Features

Badoo’s premium service is for members who wish to get extra features. Here are the benefits of having a paid membership on this dating platform:

  • See which members liked you
  • Highlighting your messages
  • See members who added you on their favorites list
  • Undoing votes on Encounter games
  • Browsing the site incognito
  • Getting the first chance to chat with new members
  • Become a featured member
  • Sending crush alerts
  • Increasing your popularity with Badoo’s Rise Up feature
  • Sending gifts
  • Activating stickers

Is Badoo Really Safe?

Badoo Membership Really Safe

Badoo has proper security protocols that protect and prevent misuse, modification, and loss of information, which includes your personal information. The website and mobile app have multiple safeguard measures to secure members’ data, including secured storage servers for personal information and various firewalls. Also, you can report or block any member who poses a security threat on the platform.


Badoo Conclusion

There’s no denying that Badoo has made significant contributions to the online dating industry since its launch in 2006. It continues to help young singles in discovering others for in-person hookups, dates, and much more. The website and mobile app are like social platforms, which offers a casual dating atmosphere that appeals more to millennials.

If you like a matchmaker that mixes dating with social media, then you should give it a shot. But it’s hardly the best choice for older and professional singles who want deep connections and a chance to start a family. The site puts more emphasis on the member’s looks, without focusing on their intelligence, interests, personality, or viewpoints. You won’t likely find your lifelong partner through its matchmaking system. With more than 8 thousand dating platforms in the world, you’ll find a better alternative to Badoo for serious relationships.

Badoo FAQs

How to delete my Badoo account?

Badoo lets you delete your account any time by navigating to its “Settings” panel. Find the “Delete Profile” option and tap on it. The company will retain the account for thirty days in case you have a change of heart. The deletion becomes permanent after the 30 days.

How to message someone on Badoo?

Move to the profile of a user you would like to message. On their profile page, look for the “Write Me a Message” link and click on it. You’ll see a new window pop up with a form where you can type and send your message.

How to see who likes you on Badoo without paying?

Sign up for Badoo’s free trial if you want to see who likes you. Make sure to use a credit card with some funds added that Badoo can’t bill at the end of the billing cycle. Once you register, go to the “All Connections” menu at the top of your chat area. Tap on the drop-down menu to see your likes. Remember to cancel your free trial after that since you don’t want to pay, as Badoo allows subscription cancellations at any time.

How to block someone on Badoo?

Log into your Badoo account and navigate to the profile of the person you want to block. There’s an icon at the top right corner of the user’s profile. Click on that icon and select “Block or Report.” While doing this will prevent the person from sending you messages, they can still view your profile.

How to cancel a Badoo subscription?

Go to your profile and find the cog icon at the top right corner of the profile page. Now scroll down until you find the “Payment Settings” link and tap on the “Unsubscribe” section. Doing this will cancel your Badoo subscription from the next billing cycle.

Contact Information

Badoo offers multiple ways through which users can direct inquiries. The service is available on mainstream social media platforms such as Twitter and Facebook.

  • Company Name: Badoo Trading Ltd.
  • Address: London (HQ), United Kingdom, 13 Hawley Cres
  • Zip Code + City: N/A
  • Country: United Kingdom
  • Customer Support Email: press@team.badoo.com
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  • Twitter
  • Blog
MS, RD & Writer
Sarah has an empathetic mindset, and she never judges other people, no matter what they are going through. She is capable of understanding her clients’ issues, and empathy enables her to find the causes and advice on the way forward.
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Customer reviews
by Daphne Jan 03, 2022
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David Gutierrez
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